{"id":4037,"date":"2020-05-18T06:40:56","date_gmt":"2020-05-18T06:40:56","guid":{"rendered":"https:\/\/bloomsoup.com\/?page_id=4037"},"modified":"2021-09-19T15:43:54","modified_gmt":"2021-09-19T15:43:54","slug":"drive-daniel-pink","status":"publish","type":"post","link":"https:\/\/bloomsoup.com\/drive-daniel-pink\/","title":{"rendered":"Drive Summary (Daniel Pink)"},"content":{"rendered":"\n

Know you want to achieve great things, but just can’t summon the will?

Manage a high-potential team at work, but unable to light a fire beneath them?

If you’re struggling with how to motivate yourself and others, the Drive summary, based on a book by Daniel Pink<\/a>, may be useful.

Covering the concepts of intrinsic and extrinsic motivation, it shows why often companies fail to motivate their employees and why we’re unable to initiate change in our personal lives.<\/p>\n\n\n\n

Motivation 1.0 and 2.0<\/h2>\n\n\n\n

Throughout history, humans have mostly been concerned with survival and meeting their basic needs…

Eating enough food, finding warmth and shelter and reproducing.

The impetus behind these actions? Motivation 1.0.

Recently, however, industrialisation ate the world.

Human actions became ever more divorced from their primary 1.0 goals and a new force for improving production cycles was invented…

Motivation 2.0 – reward and punishment overseen by a third party.

Reward was seen to reinforce desired behaviours and vice versa for punishment. <\/p>\n\n\n\n